Honda Motor Co. Ltd. has announced a restructuring plan for its automobile business as part of its medium- to long-term growth strategy. During the company’s business briefing held on May 14, 2026, Honda President and Global CEO Toshihiro Mibe detailed the company’s focus areas, including hybrid technology, regional product development and manufacturing changes.
Honda To Introduce India-Specific Models From 2028
As part of its regional growth strategy, Honda identified India as one of its priority markets alongside North America and Japan. The company said it will introduce strategic models developed specifically for Indian customers starting in 2028.
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These upcoming products will be positioned in two key segments - vehicles under 4 metres in length and the mid-size category. Honda said the move is aimed at aligning products more closely with customer preferences and market demand in India. The company also plans to use its existing motorcycle customer base in India to support growth in its passenger vehicle business. Honda currently sells close to 6 million motorcycles annually in the country.
In addition, Honda confirmed that its new captive finance company in India is expected to begin operations before the end of the current fiscal year ending March 2027. The company has also established Honda Digital Innovation India as part of its digital business expansion.
Hybrid Vehicles To Receive Higher Priority
Honda said it will shift more development and production resources towards hybrid vehicles due to rising demand globally. Starting from 2027, the company plans to introduce next-generation hybrid models equipped with a new hybrid system and platform.
The automaker plans to launch 15 next-generation hybrid models globally by the end of FY2030, with North America remaining one of the key focus regions. Honda also confirmed that large-size hybrid models in the D-segment and above will be introduced in North America in 2029.
The company added that its upcoming hybrid system is expected to reduce costs by over 30 percent compared to the system introduced in 2023, while also improving fuel efficiency.
EV Investment Strategy Revised
Honda said it will continue development work related to electric vehicles and solid-state batteries, but will reassess investments based on market demand trends.
The company has suspended its previously announced EV value chain project in Canada for an indefinite period. Over the next three years, Honda plans to limit EV-related investments to around 0.8 trillion yen while reallocating resources towards hybrid vehicles and software technologies.
Honda also stated that it will continue to work on intelligent vehicle technologies, including its ASIMO OS and next-generation ADAS systems, which are planned for introduction from 2028 onward.
Motorcycle Business To Expand Further
Honda expects the global motorcycle market to grow to around 60 million units by 2030. India will continue to play a major role in the company’s two-wheeler operations.
The company plans to increase its motorcycle production capacity in India from 6.25 million units annually to around 8 million units by 2028. Honda also said India will continue serving as an export hub for multiple global markets.
Financial And Manufacturing Targets
Honda aims to achieve a consolidated operating profit of more than 1.4 trillion yen by the fiscal year ending March 2029. The company is also targeting a Return on Invested Capital (ROIC) of 10 percent by FY2031.
As part of its manufacturing plans, Honda said it intends to improve production efficiency by around 20 percent over the next five years. The company will also focus on reducing development costs and shortening product development timelines through greater use of digital tools and AI-based systems.
Elctrik Speaks
Honda’s latest roadmap highlights a more market-specific approach for India, especially with plans for sub-4 metre and mid-size vehicles from 2028. These are two of the largest passenger vehicle segments in the country and could help Honda strengthen its position in the mass-market space. The company’s continued focus on hybrid technology also indicates that it sees hybrids as an important transition technology while EV adoption gradually expands in India.
