VIDA, the electric mobility division of Hero MotoCorp, has launched the VX2 Plus KKR Limited Edition electric scooter. The model was introduced during the Knights Unplugged 3.0 event and will be available at select VIDA outlets for a limited period linked to the IPL 2026 season.
Design and edition details
The KKR Limited Edition features a colour scheme based on the Kolkata Knight Riders team, including purple and gold elements on a black base. The scooter includes a KKR emblem on the front and a ‘Limited Edition’ badge. Design elements include gold-themed decals and a gradient pattern across the body panels. Three accent marks have been added to reference the team’s three championship titles. Additional changes include coloured highlights around the under-seat storage area. VIDA has also introduced a matching limited-edition helmet with similar design elements.
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Hero Vida VX2 Plus KKR Edition: Availability
The company has indicated that the KKR edition will be produced in limited numbers and is expected to be available until the end of the IPL 2026 season.
Hero Vida VX2 Plus KKR Edition: Performance and specifications
The VX2 Plus KKR Limited Edition retains the same specifications as the standard VX2 Plus model. It offers:
- IDC range of 142 km
- Top speed of 80 kmph
- Removable battery system
The battery can be charged from 0 to 80 percent in about 62 minutes using fast charging, while a full charge with a standard AC charger takes approximately 4 hours and 13 minutes.
Hero Vida VX2 Plus KKR Edition: Features and connectivity
The scooter is equipped with a 4.2-inch TFT display. It supports connected features such as:
- Turn-by-turn navigation
- Remote vehicle monitoring
- Real-time ride data
- Geo-fencing and live location tracking
- SOS alerts
- Call, SMS, and music controls
Some features are available through an optional Edge Pack.
‘Electrifying Player of the Match’ initiative
Alongside the launch, VIDA announced the ‘Electrifying Player of the Match’ initiative. For every match won by Kolkata Knight Riders in IPL 2026, a player selected by team management will receive a customised VX2 Plus KKR Limited Edition scooter. The unit will include the player’s name and jersey number and will be handed over after the match.
Kausalya Nandakumar, Chief Business Officer – VIDA, powered by Hero MotoCorp, said, “The launch of KKR Limited Edition VX2 Plus reflects Hero MotoCorp’s approach of blending distinctive design with culturally relevant collaborations. By bringing together the bold identity of the Kolkata Knight Riders and VIDA’s electric mobility platform, the initiative adds a unique dimension to the brand’s engagement in the T20 season through meaningful cultural and sporting association. The special Edition VX2 Plus further strengthens our commitment to sustainable mobility with the electrifying energy of one of the most celebrated teams in the league.”
Elctrik Speaks
The launch of the VX2 Plus KKR Limited Edition reflects how electric two-wheeler brands are increasingly using sports associations to expand their reach and connect with a wider audience. By linking the product with a popular IPL franchise, VIDA positions the scooter within a broader cultural context rather than focusing only on specifications. While the edition does not introduce mechanical changes, the design-led differentiation and limited availability may help generate short-term consumer interest during the IPL season, and the “Electrifying Player of the Match” initiative further extends visibility beyond dealerships into match-related engagement. This approach highlights a wider trend where EV companies are leveraging branding and partnerships to build recall in a competitive market where product features alone may not be enough to capture attention.
