Ferrari has revealed the Luce, the company’s first all-electric production vehicle, marking its entry into the battery electric vehicle segment. The model was unveiled in Rome as part of Ferrari’s broader multi-powertrain strategy, which now includes internal combustion, hybrid and electric vehicles.
The Luce is a four-door, five-seat grand tourer built on a dedicated electric architecture. Global bookings for the model have opened, with prices starting at €550,000 (around Rs 6.10 crore).
Ferrari Luce: Powertrain and Performance
The Luce uses four independently controlled electric motors, one mounted at each wheel, producing a combined output of 1,050hp and 990Nm. The EV is based on an 800V electrical system and is powered by a 122kWh battery pack.
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Ferrari claims the Luce can accelerate from 0-100kph in 2.5 seconds and from 0-200kph in 6.8 seconds. Top speed is rated at over 310kph, while the estimated driving range stands at more than 530km on a full charge.
The EV supports DC fast charging at up to 350kW. According to Ferrari, around 70kWh of battery capacity can be charged in approximately 20 minutes under suitable charging conditions.
Ferrari Luce: Exterior Design and Dimensions
The Luce has been designed in collaboration with LoveFrom, the design collective co-founded by former Apple design chief Jony Ive and designer Marc Newson.
The exterior adopts a fastback-style profile rather than Ferrari’s traditional mid-engined proportions. The design features a gloss black passenger cell enclosed within a contrasting outer body structure. At the front, the bonnet flows into the windscreen beneath a floating bridge element that integrates the headlamp units.
At the rear, the Luce retains Ferrari’s quad circular tail lamp arrangement. Other aerodynamic elements include air vents behind the front wheel arches and active cooling fins integrated into the front section.
Ferrari states that the Luce has a drag coefficient of 0.254cd, making it the most aerodynamically efficient road-going Ferrari to date. The vehicle does not use active aerodynamic systems for downforce.
The Luce measures 5,026mm in length, 1,999mm in width and 1,544mm in height. Wheelbase stands at 2,961mm. It rides on 23-inch front and 24-inch rear wheels, the largest wheel combination fitted to a Ferrari production car.
Ferrari Luce: Interior and Technology
The Luce is the first Ferrari to feature a five-seat cabin layout. The electric platform has enabled increased cabin space compared to existing Ferrari models.
Inside, the cabin combines physical controls with digital interfaces, including OLED displays and a 21-speaker audio system. Ferrari says the interior layout has been developed to balance touchscreen functionality with conventional switchgear.
Ferrari Luce: Chassis and Vehicle Systems
The Luce introduces several technologies not previously used on a Ferrari production model. These include electric all-wheel drive, four-wheel steering and a new Vehicle Control Unit that integrates powertrain and chassis management systems.
Ferrari says the control system processes vehicle inputs up to 200 times per second. Additional systems include torque vectoring, regenerative braking and active suspension developed specifically for the EV platform.
The company has also announced an eight-year warranty for the electric powertrain components along with a seven-year maintenance programme.
Elctrik Speaks
The Luce marks Ferrari’s transition into the fully electric vehicle space while retaining a focus on high-performance specifications. The model also reflects how luxury and sports car manufacturers are adapting vehicle design and packaging around dedicated EV platforms.
