Key Highlights:
- Bhavish Aggarwal teases Ola’s new electric motorcycle.
- Ola Electric sold nearly 37,000 units in June 2024.
- The upcoming motorcycle might be the Cyber Racer.
- Ola Electric’s IPO launches on August 2nd.
OLA Electric CEO, Bhavish Aggarwal, has released a teaser for the company’s upcoming electric motorcycle. This brief three-second video on social media has ignited excitement and speculation about a potential unveiling on August 15th. Here’s a comprehensive look at what we know so far.
Ola Electric has been Dominating the Electric Scooter Market
Ola Electric has made significant strides in India’s 2W electric mobility market. The company sold nearly 37,000 units in June 2024 alone, leading the segment. The success of Ola’s S1 range of electric scooters has outperformed all competitors, firmly establishing Ola at the top of the market. Now, the company aims to replicate this success in the electric motorcycle segment.
New Chapter in Electric Motorcycles
In the latest teaser video, Bhavish Aggarwal offers a glimpse of Ola’s new electric motorcycle. The video, captioned “Taking a test ride” with a winking smiley, reveals minimal details but has sparked widespread interest. Previous teasers have shown the motorcycle’s battery pack, circuitry, control units, and a mid-mounted motor driving the rear wheel via a chain drive, all housed in a double cradle frame.
There is speculation that the upcoming motorcycle could be the Cyber Racer, a roadster-style bike. Last year, Ola showcased four electric motorcycle concepts: M1 Cyber Racer, M1 Cruiser, M1 Adventure, and Diamond Head. Trademark applications have been filed for these names, and design patents for two roadster-style motorcycles are in place, adding to the anticipation.
Is It Just Hype Around the IPO of Ola Electric?
The timing of this teaser might also be strategic, as it coincides with Ola Electric’s upcoming IPO release date which is set to go live on August 2nd. Building hype around the new motorcycle could be a tactic to generate investor interest and market engagement ahead of the IPO launch.
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ELCTRIK Speaks
The emergence of Ola Electric in electric scooters brought a new change in the market and the company is all set to give competition in the electric motorcycle segment. In the context of Ola Electric, the company has significant experience in the 2W electric mobility sector and a well-planned approach to the relevant market, allowing it to establish new trends. There is a possibility that the upcoming weeks would have major announcements that could alter the scale of EVs in India at least with the impending release on the 15th of August. This hype will shift focus on Ola Electric to observe if they will again disrupt the market and dominate the electric motorcycle segment.