Acura has strongly emphasized performance in recent years, particularly with its Type S models.
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Concurrently, the company is actively pursuing electrification throughout its model range, a trend that is prevalent in the automotive industry as a whole. Acura is set to unveil a new electric SUV concept at the upcoming Pebble Beach / Monterey Car Week, which is expected to challenge conventional segment definitions and feature dynamic styling.
This concept SUV is anticipated to serve as a preview for Acura’s forthcoming production EV, which will be based on a new Honda EV platform and manufactured at the East Liberty Auto Plant in Ohio. Unlike the Acura MDX, which is also produced in Ohio, this new EV SUV will be built on a dedicated platform, with speculation pointing towards the possibility of it being a three-row variant of the MDX.
Design Features Beyond MDX
The proposition of a variant of the MDX seems plausible. However, the use of the term “segment-defying” implies a more inventive and unconventional design approach. The teaser image suggests a vehicle with a dynamic and distinctive style that goes beyond a simple adaptation of the MDX.MDX.. Considering Acura’s recent resurrection of the ZDX name for its current electric SUV based on GM’s Ultium platform, it is improbable that they will introduce an entirely new badge.
Design Inspiration From Honda
At CES earlier this year, Honda unveiled its inaugural EV series, which includes the Saloon sedan and the Space Hub minivan. These models exhibit Honda’s “man maximum/machine minimum” (M/M) design philosophy, showcasing a sleek low, wide exterior coupled with a spacious interior. It is anticipated that Acura will integrate aspects of this methodology into its upcoming EV SUV, incorporating existing Acura design elements with new, EV-focused styling.
Teaser insights and upcoming reveal
The preview image indicates a sleek and wide rear end, along with a sloping roofline, which hints at the potential for a “coupe” version of the MDX. The concept SUV is scheduled for an official unveiling on Thursday, August 15, during Monterey Car Week.
Acura’s upcoming electric SUV concept is highly anticipated to challenge traditional segment definitions with its innovative design, incorporating aspects of Honda’s “man maximum/machine minimum” design philosophy. The upcoming reveal at the Monterey Car Week promises to provide further insight into this exciting new addition to Acura’s lineup.ELCTRIK Speaks
