Indian electric 2W sales report in July 2025 reached around 96,725 units. A slight month-on-month fall. With TVS Motor (22,242 units), Bajaj Auto (19,669 units), and Ola Electric (17,850 units) being the high-performing brands. The segment continued to report healthy year-on-year growth for top brands. But suffered from supply chain limitations and decreasing factory output.
2W Sales Report: Key Highlights and Brand Performance
- TVS Motor held the leadership position in July with 22,242 electric scooter sales. A market share of 21.6%.
- Bajaj Auto sales stood at 19,669 units, driving strong growth with the Chetak EV.
- Ola Electric sold 17,850 units. Its market share fell sharply compared to previous year owing to softening demand and poor user reviews.
- Ather Energy zoomed with 16,241 units, thanks to fresh launches and better consumer sentiment.
- Hero Vida (Hero MotoCorp) sales increased to 10,495 units, indicating growing acceptance of their Vida series.
- Total EV penetration in the 2W segment was about 7.6% in July 2025, highlighting consistent uptake in India’s mass market.
2W Sales Report: Market Trends & Journalist Insights
- Shortages of supplies impacted production and deliveries, affecting monthly volumes throughout the industry.
- Rising fuel prices, enhanced availability of vehicles. Excellent government policy support for electrification cushion the electric 2-wheeler industry from short-term pains.
- TVS and Ather’s recent new model introductions and service enhancements were well received by both industry pundits and end-users alike. Which contributed to their robust sales growth.
- Ola Electric saw a significant drop in brand image against the backdrop of user grievances and reliability concerns. Evident in falling sales and market capitalization.
ELCTRIK Speaks
The slow going up of the sector and brand reorganization herald a period of dynamism. For Indian electric 2-wheelers, with fundamental performance depending on product quality. After-sales service, and supply chain reliability. Market players anticipate continued growth as market fundamentals and government drive continue. To be robust despite short-term supply-driven troughs.