Audi has pulled the wraps off the Audi Concept C. A fully electric sports car that sets a new direction for the brand’s design and performance lineage. Unveiled in Milan in September 2025 and showcased again at the Munich Motor Show. The Concept C demonstrates Audi’s vision for sustainable, emotionally-driven mobility in the electrified age.
Design Language: What Makes Concept C Stand Out
The bodywork of the Concept C combines traditional roadster lines with angled, aggressive edges. Drawing in examples from cars such as the Auto Union Type C and the iconic Audi TT.
- A dramatic vertical front frame element, and a four-part LED headlight signature. Bestow the vehicle with an inimitable face.
- A power-operated hardtop roof provides coupe style and open-top liberty with a switch. An Audi world first.
Audi Concept C: Interior and Innovation: Cabin Details
Inside, the Concept C continues Audi’s push toward clarity and restraint:
- Seating is pushed low and centrally, thanks to battery placement, enhancing weight balance and driving feel.
- The cabin features natural materials and tactile controls, including a signature “Audi click” with aluminum switchgear.
- A 10.4-inch display hides away when not in use. A round steering wheel and traditional instrument cluster reinforce the car’s analog spirit with digital convenience.
Technical Highlights: Engineering and Performance
Based on a next-gen electric platform (presumably Porsche’s PPE). Concept C deploys a dual-motor system for its strong, rear-biased acceleration.
- The battery is low and mid-mounted, raising agility and center of gravity. A configuration rooted in the brand’s motorsport heritage.
- The overall length of the car at 4.52 meters and the width at 1.97 meters. Position it squarely in the performance coupe segment.
- Innovative sound synthesis and simulated gear changes preserve “driving engagement,” blending electric silence with sports car drama.
Future Outlook: Where Audi Concept C Is Headed
- Audi confirms a production version for global markets in 2027. Reinforcing its commitment to EV design and performance.
- The Concept C is not meant as a direct TT successor but as a fresh icon in Audi’s evolving lineup.
- Look for its bold styling, stripped-back cabin, and dynamic underpinnings to define a new generation of electric coupes from the company.
ELCTRIK Speaks
As bold in style, technologically advanced, and visionarily focussed as it is. The Audi Concept C is a beacon of the next era of electric performance driving. A car built for the driver, by a maker that’s set to make history once more.
