August 2025 was a milestone month for India’s electric 4W sales. Which had its best-ever sales in the calendar year by selling 17,387 units to consumers. This is a staggering 155% year-over-year improvement over August 2024. When a mere 6,787 electric vehicles were sold.
Month-on-month strength also continued with August 2025 selling 7.46% more units than July 2025’s tally of 16,127 units. The electric vehicle (EV) industry is distinctly gaining pace in India. Supported by increasing consumer demand and swelling numbers of desirable products from several manufacturers.
Electric 4W Sales: Market Leaders and Brand Performance
- Tata Motors is still the market leader in India’s electric passenger vehicle segment. Recording 7,110 vehicles sold in August 2025. Tata has a 41% market share, down from 65% last year, as competition picks up.
- MG Motor took the second spot with 4,779 units. Posting an impressive 231% YoY growth and a 27.5% market share.
- Mahindra posted blistering growth to 3,512 units sold. A whopping 937% expansion over the prior year.
- Other high-profile performers are Hyundai with 588 units and 1290% YoY growth. Thanks to the Creta Electric and Ioniq 5 vehicles. BYD with 450 units (97% YoY up); and Kia, which catapulted to sixth place with 446 units sold. 2105% higher than last year due to the launch of the Carens Clavis electric MPV.
Electric 4W Sales: Market Trends and Outlook
- Growth of the Indian electric 4W market has been facilitated by increasing government incentives. Improved charging infrastructure, and consumer consciousness regarding sustainability advantages.
- Penetration of EVs in the passenger vehicle segment increased to 5.4% in August 2025 from 4.9% in July 2025. Reflecting enhanced acceptance by new car buyers.
- The industry is seeing its competitive arena diversify with more than one player aggressively betting big to gain market share.
ELCTRIK Speaks
Tata Motors is still benefiting from its leadership advantage. But new entrants such as MG and Mahindra are catching up fast through newer products and expansion on a large scale. With the electric revolution gaining speed in India. The market expectation is extremely positive for long-term growth. This growth explosion heralds a revolutionary change in India’s automotive sector towards cleaner, more energy-efficient transport. Lays the groundwork for a greener, sustainable future.
